T he success of Shah Rukh Khan’s (SRK) blockbuster comeback movie, ‘Pathaan’, which created records of sorts by becoming the highest-grosser...
According to reports, the action-thriller raked in more than Rs500 million in India and also entered the Rs1 billion club on Day 1 at the global box office.
As per trade analyst Taran Adarsh, ‘Pathaan' made over Rs550 million on the first day of its release.
The figures beat the opening day collection of Hrithik Roshan's War (Rs510 million) and Yash's KGF: 2 Hindi (Rs530 million).
However, one question has stumped box-office pundits – how did SRK manage to achieve the impossible without even attempting to promote the film? Selling a movie should come very easy for the media-savvy star who is known for his charm, right? In the past, he has tirelessly promoted his project and fans would have expected him to do the same for 'Pathaan'. But it remains to be seen why he refrained from doing so.
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